I've spent years passing the Michigan Avenue windows of the Loft store and occasionally spotting cute, mostly floral, dresses that I figured were not only way beyond my price range, but also not remotely in my size. Somehow a few weeks ago I stumbled on proof that Loft does, in fact have a fairy decent slew of plus size clothes that are modeled on their straight sizes. They actually, when I perused the site, were not as fearfully expensive as I predicted and since I've joined their mailing list, I see they have flash sales pretty frequently, sometimes as much as half off. I sprung a few weeks ago and procured this cute dress for less than $40 bucks, which is around the high end of my budget for individual pieces, but it's really nice in fabric and fit, so it's a win (also a four season item--light enough to be a summer dress, but pair it with tights, and it works for winter).
I've loaded up my Pinterest To-Buy board with some other things that I might be tempted to get if the right sale comes along. Some of their stuff borders on slightly too preppy, but these are some winners (I particularly like the tweedy one and the gray plaid jumper....)
I also have mad respect for their instagram, which shows a diversity of plus and straight sized women in the clothes..
to buy,go to my Pinterest board...